Telemedicine has been around for a long time, and with smart phones and tablets being ever present in our lives, the possibilities it holds have been largely expanded. Most patients and providers are open to exploring the opportunities telehealth has to offer, and each year the percentage of people willing to try it for themselves…
DetailsWe currently find ourselves in an unprecedented situation. COVID-19 has changed and continues to change the lives of everyone. Although it impacts people in different ways, each of us feels its influence. Whether we or people we love have been sick, whether we are now tasked with homeschooling our children, or whether friends or family…
DetailsMedical practice managers have extremely busy, high-stress, and important jobs. Individuals in this position are the embodiment of multitasking. They are basically in charge of keeping the entire practice functioning. And now they have to add managing online patient reviews to their list of responsibilities? It doesn’t really seem fair, but that is the reality…
DetailsGeneration Z—otherwise known as digital natives or the Google-it generation. Who are they? And what happened to millennials being the new kids on the block? And do you really need to be spending time thinking about them? For reference, anyone born between 1996 and 2010 is considered to be part of Generation Z. That means…
DetailsThe internet has changed healthcare. From the website to electronic health records, the healthcare industry is still at the beginning of a continued shift to make the patient experience simpler, swifter, and safer. Through all of the technology and regulations, Yelp has disrupted healthcare more than any other website. Yelp has made Reputation Management essential…
DetailsEnhancing the Personal Connection through Patient Audiences In order to build a competent strategic medical marketing plan it is best to start with identifying your patient categories. You have many different patient categories important to your practice. It is helpful to take your patient data and begin to segment your patients into “audiences”, or sub-categories,…
DetailsGoogle has been encouraging websites to make the switch to HTTPS encryption for several years. The time has come when this transition will be seen across the board, as websites still using HTTP will be identified in Chrome as “not secure” beginning in July. Websites continuing to use HTTP after July 2018 will be marked…
DetailsIn the digitally dominated healthcare industry, e-mail marketing can bring huge success when medical practitioners use it effectively. E-mail is one of the main forms of communications today. In most businesses, it has become a critical component of the workforce. The medical field is no different. In fact, when e-mail marketing is done right, it…
DetailsOnline reviews play a big role in the success of your business today. If you don’t think Google, Yelp, and Facebook reviews have any relevance to the success of your practice, you might want to change your thought process! While you might have some loyal, lifelong patients keeping you afloat, your business isn’t going anywhere…
DetailsThere are huge advantages to a positive patient experience when it comes to provider success in the healthcare industry. As the competition continues to rise, medical providers need to focus on patient experience now more than ever. When you ignore the relevance of patient experience, in relation to your practice success, you will see a…
DetailsHealthcare profiles on Yelp continue to gain credibility for potential and current patients. They serve as a reliable source of feedback regarding patient satisfaction and experience. While many doctors refuse to accept the overall effects of online patient reviews, the fact remains that Yelp reviews have a profound impact on your practice. Your Yelp business…
DetailsNet One Click joins athenahealth’s Marketplace with Patient Promoter to Help Medical Practices Measure Patient Experience, Improve Practice Repution and Capture Patient Feedback Net One Click is pleased to introduce Patient Promoter to the athenahealth Marketplace through athenahealth’s ‘More Disruption Please’ (MDP) program. Patient Promoter helps medical providers capture patient feedback, measure overall patient experience,…
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